Ratan Tata Helped This Young Couple to Build a Rs 225 Crore Company, Their Future Plan is …
India is swiftly becoming a nurturing ground for successful startups, spearheaded by a wave of young and dynamic entrepreneurs who are reshaping the business landscape and bolstering the economy. Among this new breed of innovators, Swati and Rohan Bhargava, the founders behind CashKaro, are making significant strides in the startup ecosystem.
Swati and Rohan began their journey as friends, which blossomed over the years into a marriage and subsequently, a business partnership. In 2009, after tying the knot, Swati decided to book their honeymoon tickets via a cashback website. The substantial savings they realized ignited the spark to launch their own cashback platform.
Making their first entrepreneurial move in 2011, they launched a cashback service website in the UK named Pouring Pounds. After a few years, they relocated from London to Gurgaon, India, where they successfully adapted their business model to introduce CashKaro to the Indian market.
Their venture found early support from eminent investor Ratan Tata and Kalaari Capital, which helped secure vital funding. By 2022, the company achieved an impressive revenue milestone of Rs 225 crore, marking its robust growth trajectory.
In conversation with industry sources, Swati shared that the company reached an operating revenue of Rs 302 crore by the fiscal year ending March 2024, reflecting a growth of approximately 21.5% compared to Rs 248 crore in FY23.
Looking ahead, CashKaro is doubling down on its financial service offerings, planning to introduce a range of products, including insurance, loans, and mutual funds, among others. To facilitate this expansion, the startup launched a specialized platform named BankKaro last year.
Today, CashKaro stands as one of the largest cashback and coupon platforms in India. It offers exclusive coupons and cashback on over 1,500 websites across diverse categories, enabling consumers to enjoy substantial discounts.
The CashKaro platform integrates an extensive array of products, including clothing, accessories, electronics, medicines, groceries, and more. Users can earn extra cashback on every purchase made through the site, making shopping a rewarding experience.
The future plans of Swati and Rohan Bhargava, fueled by their passion and strategic vision, continue to propel CashKaro towards new heights in the Indian market. As they aim to expand their footprint, the couple is dedicated to providing innovative solutions that enhance consumer savings and engagement.
