CellPoint Digital Welcomes Mark Patrick as New Chief Revenue Officer
CellPoint Digital, a pioneering figure in the realm of Payment Orchestration, is excited to announce the appointment of Mark Patrick as its Chief Revenue Officer, a key move aimed at bolstering the company’s growth and outreach within the air, travel, and hospitality sectors. This strategic appointment comes at a time when the demand for Payment Orchestration solutions is on a significant rise within these industries.
Mark Patrick, now based in the United States, takes on the mantle of driving revenue growth, concentrating his efforts on the commercial aviation, hospitality, and overall travel industry sectors. In his role, Patrick will directly report to Kristian Gjerding, CEO of CellPoint Digital, and steps into the shoes of Greg Worch, who recently stepped down from the position.
The need for an experienced hand like Patrick’s at the helm arises from a significant surge in the demand for Payment Orchestration solutions, particularly in CellPoint Digital’s focus areas. Research from McKinsey & Well Company underscores this trend, estimating the global Payment Orchestration Platform market, valued at $1.1 billion in 2022, to potentially soar to $10.1 billion by 2032. This growth trajectory, marked by an impressive CAGR of 24.5%, pinpoints a widespread need among companies to address payment fragmentation and ensure scalable growth, as noted by Bain & Company. With a fine blend of Payment Orchestration expertise and specific industry experience, CellPoint Digital stands ready to meet these burgeoning demands.
Prior to this new role, Patrick served as the Global Head of Payments at CellPoint Digital since 2019, equipping him with a profound understanding of the company’s operational ethos. His career trajectory includes significant positions at Intrapay and GoSwiff (now PaySwiff), plus a tenure as GM and Regional Head of Ingenico’s ePayments business in Asia Pacific. These roles have honed his expertise in driving financial and strategic growth across various markets.
“We are pleased to see Mark Patrick take up a new role within CellPoint Digital. As Chief Revenue Officer, Mark oversees CellPoint Digital’s revenue strategy and global business development teams as well as the development of a new account management function. This comes amidst growing demand from businesses seeking to streamline their digital payment capabilities while countering the major challenges they face with existing providers to deliver a seamless service,” attests Kristian Gjerding, CEO of CellPoint Digital.
Mark Patrick echoes this sentiment, stating, “It has been a career highlight to be a part of CellPoint Digital’s growth story and to stand at the forefront of optimising customers’ path to purchase across digital channels. This business-critical issue will only grow in importance as consumers increasingly opt for alternative payment methods and demand friction-free payment experiences. As we continue to scale, this requires a new, digital-first approach to revenue generation and account management to ensure client satisfaction.”
Recognizing the critical role of Payment Orchestration in transforming business operations globally, CellPoint Digital is actively expanding their revenue and account management teams across strategic regions including Europe, Latin America, and Asia-Pacific. This expansion is directly spurred by the mounting interest in Payment Orchestration solutions across various industries worldwide, highlighting the essential nature of Payment Orchestration for companies aiming to optimize transaction processes, boost conversion rates, and minimize payment costs efficiently.
About CellPoint Digital: CellPoint Digital stands at the forefront of fintech innovation, with its flagship Payment Orchestration Platform revolutionizing digital transactions. The platform’s ability to optimize engagements across card and alternative payment methods, coupled with rapid deployment capabilities, empowers merchants worldwide to scale their payment ecosystems effectively. With offices spanning across Copenhagen, Dallas, Dubai, London, Miami, Pune, and Singapore, CellPoint Digital commits to unifying and optimizing payment experiences across multiple channels, ensuring transactional ease and efficiency.